Behavioural finance challenges the long-held assumption that investors are consistently rational. Decades of research now show that emotions, mental shortcuts, and deeply human biases often influence ...

Cognitive dissonance is a term for the state of discomfort felt when two or more modes of thought contradict each other. The clashing cognitions may include ideas, beliefs, or the knowledge that one ...

MOST OF US have experienced conflicting beliefs at one time or another. For instance, you know that drinking too much alcohol is bad for your health, but you pour yourself a second glass of wine ...

In my roles as a CIO, entrepreneur, investor and Professor (I teach a course at Berklee called “The Innovator’s DNA”), I think about innovation constantly. I know from personal experience (”What ...

"We can be blind to the obvious, and we are also blind to our blindness." –Daniel Kahneman Cognitive dissonance, a psychological phenomenon first identified by Leon Festinger in 1957, refers to the ...

During a very enjoyable and highly participative class session on Thursday as part of a marketing management program, I revisited one of the issues that most concerns me regarding the evolution of ...

Do you keep second-guessing your decisions after you’ve made them? Immobilizing yourself? Berating yourself when you finally decide on something? This can be a normal albeit painful way to make ...

Cognitive dissonance is what happens when a person holds two sets of beliefs at odds with each other. The human brain doesn’t like logical inconsistencies, so someone experiencing cognitive dissonance ...

A leading large language model displays behaviors that resemble a hallmark of human psychology: cognitive dissonance. Anyone who interacts with an AI chatbot for the first time is struck by how human ...

It increasingly appears to be the case that some MAGA Republicans desire to replace American democracy with autocracy. President Joe Biden’s “Soul of America” speech forcefully called them out. Those ...

Perhaps you remember the story of William Miller, the Baptist preacher who predicted that Jesus Christ’s second coming would occur on Oct. 22, 1844. When the advent failed to occur as Miller foretold, ...