In the hallowed hall of food fads, what in the world could be weirder than mukbang? A Korean word, loosely translated it means something like eat-casting. Basically, it's watching long YouTube videos ...

You might have come across #EatWithMe videos on TikTok, which typically feature young women eating food while encouraging viewers to eat along with them. Many such content creators say they aim to ...

If the point of mukbang is to provide viewers with the secondhand satisfaction of watching someone else eat delicious food, then the ASMR mukbang videos of South Korean YouTuber Yammoo satisfy a ...

Amy McCarthy is a former reporter at Eater, focusing on pop culture, policy and labor, and only the weirdest online trends. As 10 slices of bacon sizzle on an electric griddle, YouTube star Nicholas P ...

Amy McCarthy is a former reporter at Eater, focusing on pop culture, policy and labor, and only the weirdest online trends. Usually within about 30 seconds of opening the TikTok app on my phone, I can ...

After a long day of work, there's only one way that 23-year-old Nadia* knows how to unwind. While eating a reasonable dinner of chicken, rice, and beans, she watches her favorite YouTube star down two ...

For years, people have been heading to YouTube to spend upwards of 60 minutes at a time to watch strangers consume 4,000 or more calories in one sitting. Not only that, many of these viewers are ...

Vivienne Lewis works for The University of Canberra and is a member of the Australian Psychological Society. Sijun Shen does not work for, consult, own shares in or receive funding from any company or ...