Augmented reality (AR) ― a technology that overlays digital assets onto real-world environments ― is set to transform how business is conducted. It will affect everything from selling and marketing ...

Determining whether to use augmented reality (AR) is a complex decision for any business. Factors such as development costs, finding appropriate use cases, and maintaining the technology have ...

This special promotion for the Mondelez brand LU that I discovered on a LinkedIn post, caught my attention and captured my heart. It included 15-seconds video that showed a student, newly arrived at ...

EVERETT, Wash. – Restaurants looking for new ways to engage and inform customers may benefit from incorporating augmented reality (AR) technology into their menus, according to new research from ...

Restaurants looking to stand out in a crowded market may want to consider augmented reality.