Algorithms have taken on an almost mythical significance in the modern world. They determine what you see on social media and when browsing online, help form people’s belief systems, and impact the ...

Ever wondered how social media platforms decide how to fill our feeds? They use algorithms, of course, but how do these algorithms work? A series of corporate leaks over the past few years provides a ...

Artificial intelligence (AI) algorithms have become integral to our modern lives, influencing everything from online ads to recommendations on streaming platforms. While they may not be inherently ...

Consumers are less forgiving of brand failures when algorithms are anthropomorphized, use machine learning, or are used for subjective or interactive tasks. Researchers from University of Texas-Austin ...

Three new books warn against turning into the person the algorithm thinks you are. Like a lot of Netflix subscribers, I find that my personal feed tends to be hit or miss. Usually more miss. The ...