Most audio ad spots are still sold direct, but that will change in the coming year as more companies such as Basis Technologies, The Trade Desk, SoundCloud and others expand their programmatic ...
Programmatic audio is a tough sell. Advertisers find it challenging to vet audio inventory at scale, which means most digital audio campaigns – particularly in the podcast market – are conducted via ...
Programmatic audio advertising platform Jelli unveiled a $21 million Series B funding round Tuesday, led by Relay Ventures, Intel Capital, First Round Capital, iHeartMedia and Universal Music Group.
While Spotify won’t report its full Q3 earnings until November 12, the streamer will likely be boasting an 11% year-over-year growth in audio advertising revenue in the US for 2024. The news comes as ...
Advertisers love podcasts so much now, they’re asking for ROI and still hoping the host gets their name right.
The Trade Desk (NASDAQ: TTD) stock has taken a massive beating in the past year, losing 66% of its value as of this writing due to the company's slowing growth and the rising competition that it's ...
In today’s B2B world, programmatic display has increasingly been proving its worth as marketers take advantage of the efficiency and in-depth targeting it can provide. But another advertising channel ...
Screens dominate the advertising landscape, but consumers are listening as well as watching. Harry Menear sounds out how the latest audio ad tech is a great equaliser... Whether through high-impact ...
TORONTO--(BUSINESS WIRE)--StackAdapt (www.stackadapt.com), the leading technology company in advertising and marketing, today announced a new integration with iHeartMedia, the number one audio company ...