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Sprite has unveiled a new global brand platform, "It’s that fresh", as it looks to deepen its foothold in street culture and strengthen relevance among Gen Z consumers. Rolling out across 180 markets, ...
Sprite has launched “It’s That Fresh,” a platform that unites the brand’s expression globally through a refreshed visual identity, global partnerships and more, per details shared with Marketing Dive.
Sprite has introduced a new global brand platform, ‘It’s That Fresh’, which is being rolled out across 180 markets. The update includes a refreshed visual identity aimed at improving in-store ...
While Coca-Cola is iconic in its own right, the beverage company loves to introduce new and unique flavors of beloved sodas that align with the seasons. And there are several exciting sips for spring, ...
For over 5 years, Arthur has been professionally covering video games, writing guides and walkthroughs. His passion for video games began at age 10 in 2010 when he first played Gothic, an immersive ...
The design teams at forpeople and Coca-Cola have refined the soft drink’s visual style, guided by its new tagline and brand platform It’s That Fresh Sprite has partnered with London-based creative ...
If you missed it last time, now's your chance. In the age of the internet—and social media in particular—it’s more and more common to see brands taking inspiration from the trends we love online. From ...