Staying on top of reporting activities is one of the most time-consuming tasks for any marketer. Keeping track of your KPIs and performance metrics from across all your campaigns and channels can take ...

You can talk to the chatbot like it's a friendly acquaintance, and it'll help you get a lot done. Amanda Smith is a freelance journalist and writer. She reports on culture, society, human interest and ...

With nearly two decades of retail management and project management experience, Brett Day can simplify complex traditional and Agile project management philosophies and methodologies and can explain ...

Everyone is talking about the announcement in late March that Google Analytics 4 (GA4) will soon replace the current version, Universal Analytics (UA). How to set up GA4 for collecting data is now top ...