Views, impressions, and completion rates aren’t persuasion. Attention, creative strategy, and better measurement determine video performance.

Millions of creators upload to YouTube each year, but most underestimate what it takes to turn a channel into a sustainable business. For Andrii Salii, that misunderstanding is the opportunity. Over ...

YouTube has quietly shared new details explaining how viewers can directly influence what appears in their recommendations.

There are previous reports of this specific YouTube ad bug as well. Some date back to January 2026, while others come from late 2025.

AI-generated slop accounts for 21% of YouTube Shorts shown to new users. Here's what this means for marketers and where your content is most protected.

To fix it, go to Settings > Manage all history. I find the offending videos and remove them. When they’re gone from your history, the algorithm no longer uses them to suggest what’s next. If your feed ...

A new investigation reveals YouTube's algorithm floods kids' feeds with bizarre AI videos after trusted channels, while creators profit from the synthetic content with millions of views.

Experts caution that low-quality, A.I.-generated videos on YouTube geared toward children often feature conflicting ...

Translation: a ten-second Reel that viewers watch to completion and then send to a friend will outperform a 60-second Reel ...

He open-sourced Twitter’s algorithm back in 2023, but then never updated the GitHub. He open-sourced Twitter’s algorithm back in 2023, but then never updated the GitHub. is the Verge’s weekend editor.

On this week’s episode of The David Frum Show, The Atlantic’s David Frum opens with his thoughts on the upcoming 250th anniversary of the signing of the Declaration of Independence. He examines the ...